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Music Tectonics Square logo with colorful planets

Keynote Mark Mulligan
MIDiA Research

Mark Mulligan with folded arms

Online PRe-conference
Sept. 17, 2025 

ticketholders only

Conference Tickets

Claim Your Place At Music TEctonics

Join the music innovators in Santa Monica, California November 4-6, 2025.​

Music Tectonics is unlike any other conference in music and tech. Top industry movers and shakers mingle with rising innovators and thought leaders.

 

High-energy sessions explore the latest trends and innovations in the nuts and bolts of the music business. 

 

Influential creators and gear brands interface with the traditional music industry.​

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Announcements

​Music Tectonics' online preconference forecasts the next wave of industry change

with Mark Mulligan of MIDiA Research and up-and-coming startups

 

Mark’s keynote will crystallize MIDiA Research’s deep industry data into the ideas you need to thrive in the next wave of change. Get the first look at new innovations at the Semi-final round of the Swimming with Narwhals pitch competition: Watch the semi-finalists pitch, then bring your questions to the jury of investors and experts: Scott Yusuke Sugino, Yamaha Music Innovation Fund; Bruce Hamilton, Everybody Ventures;  and Sun Jen Yung, Nfluence Partners. Meet the semifinalist startups here. Conference tickets are required to attend the Music Tectonics preconference—get yours now.

Creator Fair at the Carousel

The future of music is creator-led. The Music Tectonics Creator Fair brings the creative energy of innovative brands, influential creators, and music makers to the Santa Monica Pier Carousel on November 4, 2025. 

Tatiana Cirisano of MIDiA Research keynotes Experience innovative instruments, gear, and creator tools with on-stage and hands-on demos by Shure microphones, playful synth-maker Blipblox, and more. Hear from successful influencers like SEIDs how creators and brands work together. Discover fun, new instruments and gear  Creator Fair access is included with your conference ticket! 

Creative Builders meet Innovative Funders
The Yamaha Music Innovation Fund presents Startup Day

Yamaha Music Innovation Fund takes over Expert Dojo on day three of the conference to shine a light on startups building the next generation of creative industry technology. Join us for a series of thoughtful discussions that will bring together top investors and founders who will share their thoughts shaping the future of media, music and the creator economy.

Includes investor networking session - open to Swimming with Narwhals Pitch Competition applicants!

Universal Music Group Startup Bootcamp

Announcing: Music Tectonics startup attendees will join Universal Music Group Digital Innovation in a legendary studio space to hear tips on partnering with the iconic major label. All Swimming with Narwhals competition applicants will be submitted for an additional pitch opportunity with UMG in the same session! Four will pitch and everyone will hear feedback directly from UMG leaders in an intimate studio setting.

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SCENES FROM Music TEctonics CONFERENCES

SCHEDULE

Sep 17   -  Preconference Event - Online - 10AM - 12:30PM PT / 1PM - 3:30 ET / 6PM - 8:30PM UK​

10:00 AM  - Mark Mulligan Keynote

10:45 AM  -  Swimming with Narwhals Pitch Competition Semi-finals

12:00 PM  -  Q&A with investors and experts of the jury

 

Oct 21  - Walkup rate tickets $499

 

November 4-6 — Music Tectonics Conference

Tu Nov 4 — Santa Monica Pier Carousel 

  • Creator Fair 

  • Keynotes

  • Startup Demos

  • Opening Party

 

We Nov 5 — Annenberg Beach House 

  • High-Energy Panels

  • Exhibitors around the Pool

  • Startup Pitch Competition

  • Pool Party

 

Th Nov 6 — Expert DOJO

  • Yamaha Music Innovation Fund presents Startup Day 

  • Universal Music Group Startup Boot Camp

 

Who Will You Meet at Music Tectonics?

See all announced speakers here. Updating frequently!

MIDiA Research Music Strategy VP Tatiana Cirisano will keynote this year’s conference! A groundbreaking industry analyst, Tatiana  sets the tone for the conference’s focus on the shifts in music and adjacent industries that are poised to have tectonic impacts in the near future.

 

Tatiana will be joined by Music Tectonics speakers who bring expertise from tech investment, the intersection of music and games, innovations in musicmaking, the recorded music industry, and more.​ 

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EVENT Partners

See all Music Tectonics Event Partners here

Are you ready to make a major impact in music tech? Help shape the conference experience with creative activations. Get involved now to have the best selection of benefits to meet your company's goals! Get the conversation started here.

What Makes Music Tectonics Different

Music Tectonics was founded to explore the deep seismic shifts that keep the music industry unsettled. At the next annual conference in 2025, we'll delve into the consequences of these shifts and the new fault lines poised to change the industry yet again.


Music Tectonics unites music tech innovators across industry boundaries to share insights and get business done. The Music Tectonics team intentionally crafts experiences in unexpected beachside venues to foster openness to new ideas and new partnerships. The result is a conference and a community unlike any any other.

Music Tectonics is a community of innovators everywhere in the music ecosystem: startups, major labels, indie labels, AI pioneers, streaming services, distributors, social media platforms, investors, accelerators, legal experts, live event execs, gear makers, music software developers, consultants—in short, everyone who works where music and tech meet.


Meet Music Tectonics' Past Participants: Spotify, Bose, Pandora, YouTube, Google, TikTok, BeatSaber, Instagram, Facebook, Warner Music Group, Universal Music Group, BMG, Twitch, Reddit, TIDAL, Deezer, SoundCloud, Riot Games, Epic Games, Bandsintown, Raised In Space, Sony Ventures, Union Square Ventures, Plus Eight Equity Partners, Waverley Capital, Crush Ventures, Techstars Music, Roland, PioneerDJ, The MLC, TuneCore, Luminate, Rumblefish, Atlantic Records, Capitol Records, Concord Music, FUGA, 4AD, Secretly Canadian, Run the Jewels, Peloton, BandLab, BeatStars, Sonos, Seven20, Cameo, Patreon, AEG, Roblox, Audius, Pixelynx, Billboard, Forbes. 

Who We Are

PR firm Rock Paper Scissors, Inc. explores the new terrain at the epicenter of music and technology through their PR and marketing services as well as the Music Tectonics Conference, podcast, online events, and in-person meetups.

 

Everything Music Tectonics does explores the seismic shifts that shake up music and technology the way the earth’s tectonic plates cause quakes and make mountains. 

PastEvents

Past CONFERENCES

Click here to see schedules, speakers, sponsors and pitch competition winners of past conferences.

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